SEEEN Creator Suite
Turn every video into a storefront.
Creator Suite is SEEEN’s smart video platform. AI finds the key moments in your library and adds calls to action, shoppable prompts and monetisation to them. Your existing video starts paying for itself.
- Kick-off
- The goal
- Celebration
- Post-match
Powering smart video for clubs, publishers and brands
What it is
Your video library, working harder.
What if every video you’ve made could sell something? Creator Suite turns your existing footage into an interactive experience. Shoppable prompts and calls to action show up while people watch, so viewers turn into customers.
Use it on any video, new or old, and publish to your site straight away with detailed conversion data. Every video you post becomes another storefront.
Click-through rates of up to 25% on interactive features
Average CTR across football club deployments
Typical industry benchmark
Capabilities
Everything you need to turn attention into action.
AI key moments
We transcribe and analyse every video, find the key moments automatically and turn them into clickable chapters and clips.
In-video calls to action
Timed CTA buttons and image prompts pop up at the peak moment. Buy tickets, shop the look, sign up, donate.
Shoppable prompts & promo codes
Turn product footage into a storefront, with product prompts and promo-code buttons people can tap while they watch.
End cards & watch-next
Branded end cards with up to two CTAs, social follow buttons and watch-next prompts keep viewers moving.
Monetisation built in
Configure ad type, density and placement per video, or use your organisation’s default monetisation.
Every click, fully trackable
Detailed engagement and conversion data for every moment and CTA, so you know exactly what your video earns.
Publish anywhere
A lightweight embeddable player and moments carousel that drops into any website with a single snippet.
Discoverable by default
Captions, adaptive streaming and structured data for every video and moment help people (and search engines) find you.
Customer example · Football clubs
Where attention becomes revenue.
A player scores and a call to action pops up straight away. You can promote merchandise, sell tickets or show related content while fans are at their most excited.
Across our football club deployments, Creator Suite is getting a combined average click-through rate of over 12%. That’s more than double the typical industry benchmark of 2–5%. One in eight viewers click through, which makes plain old match footage one of the best-performing channels in the marketing mix.
Spotlight
The Century Club by SEEEN.
Rights holders in sport, music, theatre and entertainment sit on huge archives. The Century Club is built on Creator Suite. It turns those archives into an interactive destination that earns money every day of the year, match day included.
Bradford Bulls RLFC is using it to bring the club’s history to life for today’s fans, from Bradford Northern, through Bullmania, to its return to Super League.
Ready to open a new storefront?
Tell us about your video library and we’ll show you what Creator Suite can do with it.

















